I managed and directed a team of 14 motion designers (at its largest) as 2U's Senior Manager, Motion Design over 4 years. My responsibilities included crafting purpose-driven, industry-leading motion design solutions for maximum learning impact across Executive Education (GetSmarter), Bootcamp (Trilogy), Degree (2U) and platform (edX) product lines. Key drivers included strategic creative leadership and direction of the motion design department by facilitating pedagogically-driven animation of graphic assets in collaboration with Graphic Design, Video Production and other cross-functional teams. This included steering the generation of animated graphic learning material in order to meet learning outcomes at scale, while managing 2 Motion Design junior managers; driving efficiencies, creative direction, budgeting, team development and quality.

A key achievement included researching, developing and motivating for the simplification of graphics for animation across product lines. I compiled Motion Design product guidelines for both the Motion Design and broader course development teams, which improved efficiencies in graphic and animation asset production to make production more scalable, while prioritising pedagogical quality and learner engagement.